Animal feature
in advertisement campaign

Wihlborgs Fastigheter is the leading commercial real estate company in the Öresund region. Together with Printa, Kollor has created an ad campaign, to show the company´s flexibility towards different kinds of tenants.

The campaign stands out compared to traditional supply-oriented real estate ads. The selection of animals as symbolic bearers associated with Wihlborgs desire to differentiate itself from competitors in a playful manner not normally associated with real estate.